AGSSurpasses‘Milestone’4Million ViewsofOnlineParkGuestGuides CONY Renames Scholarship Program After FormerAdministrator ‘Bob’ Klos offering new discount programs for music and movie licensing, propane and building supplies to members. Along with the dis- counts, CampCalNow is marketing alliance memberships to park operators in Oregon, Washington and Ne- vada, so that they can take advantage of the discount programs en- joyed by park operators in California. “Campground owners now have choices, and CampCalNow is determined to do every- thing in our power to strengthen the camp- ground industry. Our new mission is all about elevating and not dividing the industry,” incoming association executive director Dyana Kelley said. “We want to connect those parks without representation to our members so they can gain the benefit of networking and access our programs, because this strengthens the campground and RV park industry overall.” CampCalNow offers music licensing dis- counts through ASCAP and BMI, which are roughly 20% lower than established rates. CampCalNow also offers movie licensing discounts through MPLC and SWANK, the latter of which licenses Disney films. Alliance members receive $100 off movie licensing fees for both organizations, which amounts to about a 25% discount. The association has also negotiated wholesale propane discount programs with Ferrell Gas, Global Gas and Suburban Propane. WCM contention that non-affili- ated states should no longer carry the ARVC brand. Trademark applica- tions were filed by both parties and threats of legal action were presented to the California association. The original agreement between ARVC and Camp- CalNOW did not include a stipulation that the brand would be dropped if the state was no longer affili- ated and as such Califor- nia maintained the ARVC “naming convention” for the past few years. ARVC’s belief was that the naming convention created confusion within the industry. “Out of respect for our members, we opted to move away from costly legal actions,” said Randy Hendrickson, Camp- CalNOW president, adding, “We did not feel that it would be fiduciarily responsible to utilize the organization’s reserves on naming conventions, when our focus is where it always has been and will always remain — and that is increasing our value to our members.” The association also announced it was The California Association of RV Parks and Campgrounds (CalARVC) announced in late May that it has changed the associa- tion’s name to CampCalNOW RV Park and Campground Alliance. According to a press release, the former CalARVC organization decided to drop the “ARVC” brand in an undisclosed settlement with the National Association of RV Parks and Campgrounds (ARVC). A dispute over branding began last fall when CampCalNOW received a request from the national ARVC board to change the state association’s name. It was ARVC’s ‘Out of respect for our members, we opted to move away from costly legal actions,” said Randy Hendrickson, CampCalNOW president. ‘Our focus is where it always has been — increasing our value to our members.’ CalARVC Changes Name to CampCalNOW, Discounts Pricing on Services, Supplies to All ‘Alliance Members’ president and CEO of AGS. AGS is typically able to produce guest guides at no cost to park operators because the AGS sales teams usually secures enough advertising from restaurants, urgent care centers, dog groomers, RV re- pair shops and other businesses that cover the cost of producing the guides, noted Schaeffer. “Park operators not only provide their guests with printed guest guides but post them in digital format on their websites, which pro- vides additional exposure for the businesses that advertise in the guides as well as convenient information for park guests,” he said. AGS also takes all of the business listings from the guest guides it pro- duces and incorporates them into a searchable database for consumers on www.EnhancedCamping.com. Visitors to Enhanced Camping can type in the city or state they wish to visit and then click on the drop-down menu of services, such as restaurants or RV repair shops or dog groomers, to find listings of recommended service providers for each city. They can also search for campgrounds and RV parks featured on the website. To be listed on www.Enhanced- Camping.com, campgrounds only need to be one of the parks using AGS for their guest guide services. WCM smile,” said CONY President & CEO Don Bennett, Jr. According to Suzanne Bixby, CONY’s vice president for marketing and public relations, renaming the scholarship program was one component in the scholarship committee’s efforts to update and promote the scholarship offerings to members. “The committee felt the scholarship was being underutilized, due in part to a disconnect with the program,” said Bixby. “As part of a rebranding and restructur- ing process, renaming the program and promoting that name change brings the program back into top-of-mind aware- ness and might spur people to look more closely at the opportunities for under- writing their education.” Another restructuring piece was to move oversight of the scholarship program from the Governance Committee to the Public Affairs Committee. A variety of scholarships are avail- able to CONY-affiliated campground operators and their staff, including funds to attend the National School of RV Park and Campground Management, the an- nual National Association of RV Parks and Campground’s Outdoor Hospitality Conference and Expo, CONY’s own annual exposition and other states’ con- ventions, plus continuing education courses applicable to the outdoor hospitality industry. Details about the scholarship are online at www.camp- cony.com/cony-scholarship-program. WCM Randy Hendrickson WOODALLSCM.com July 2019 - 3 ARVC Award Nominations Open, Taking Auction Items The National Association of RV Parks and Campgrounds (ARVC) has opened nominations for its annual “Awards of Excellence,” which will be presented at the 2019 Outdoor Hospi- tality Conference and Expo (OHCE). The 2019 OHCE is taking place Nov. 4-7 at the Knoxville Convention Center in Knoxville, Tenn. The Awards of Excellence honor the standout parks, individuals and other accom- plishments, re- warding ARVC members for o u t s t a n d i n g achievements. Nomination forms for all categories are now available at www.arvc.org/awards. ARVC’s Foundation has also begun accepting donations for the annual ARVC Foundation Auction, which is held the last night of the OHCE. In 2018, the auction raised over $70,000. This year all donations received by Sept. 1 will be highlighted in the 2019 OHCE program. This campaign will fea- ture a full-color photo and description of the item. Items valued at over $5,000 will receive a listing with a full-color photo, detailed description, donor logo and a link to the donor’s website. To learn more head to www.arvc.org. WCM At its April 12 meeting, the board of di- rectors for Campground Owners of New York (CONY) voted to rename its scholar- ship program to the Robert C. Klos, Sr. Scholarship Program, according to the association. Robert “Bob” Klos served as CONY’s first executive administrator for 32 years, retiring in 2006. During his tenure, the organization saw growth in membership and pro- grams offered for campgrounds to ac- cess as part of CONY’s mission to provide promotion, growth, improvement and development of independently owned campgrounds. “Klos did a wonderful job while at CONY, and he is definitely a people’s person, always having a kind word and a Wade Elliott bids at last year’s auction. More than four million con- sumers have viewed the online ver- sions of the campground and RV park guest guides produced by Crowley, Texas-based AGS, accord- ing to the company. “Hitting the four-million mark since we purchased AGS in 2011 is a major milestone for us, because it demonstrates the extent to which consumers are using guest guides to research information about restaurants, RV park companies and other businesses that advertise in the guides,” said Brian Schaeffer, Brian Schaeffer Robert C. Klos, Sr.