b'CALENDAR OF EVENTSFEBRUARY 2020 Contact: (785) 761-6627 and Trade Show 19-21: Northeast Campground Embassy Suites Columbus Airport Associations 56th Northeast 5-9: 54th Annual Detroit RV & MARCH Columbus, Ohio Conference on CampingCamping Show Contact: (614) 221-7748 DoubleTree by HiltonSuburban Collection Showplace 5: Tennessee Association of RV Parks Danvers, Mass. Novi, Mich. & Campgrounds State Conference 11-15: Wisconsin Association of Contact: [email protected] WCMContact: (800) 422-6478 River Plantation Conference Center Campground Owners 56th Sevierville, Tenn. Convention & Trade Show25: Kansas Association of RV Parks Contact: (865) 591-7501 Holiday Inn Hotel &TengoInternetfrom page 14& Campgrounds Annual Meeting Convention CenterFour Seasons RV Acres 6-7: Ohio Campground OwnersStevens Point, Wisc. tations and only 19% say somethingAbilene, Kan.Association Spring ConferenceContact: (715) 344-0200 more than Wi-Fi or Free Wi-Fi onwebsites. Stumberg said that the word Wi-Fiin the customers mind means that theycan connect all their devices, do every-thing they want to do on a reliable net-work and from anywhere at the park. Therereallyisacommunicationgap,heexplained.Customersaregoing to be angry when they are expect-ing one thing and getting somethingelse.Beingopenandhonestaboutcommunicating what you offer costsnothingand it will provide a morepositive experience for campers.The report also highlighted a grow-ing trend of owners offering freemiumWi-Fiplans,with42%offeringpre-mium service for a fee. Stumberg saidthe fees can help offset the costs of up-grading or replacing equipment. People are willing to pay extra forsomethingthatworkswell,heex-plained. Some park owners also offer dedi-cated Wi-Fi areas instead of providingthe service at each site and more parkowners are also offering a dedicatedWi-Fi service for the interiors of cab-ins and park model RVs, according tothe report. Another key aspect of meeting a cus-tomers expectations is ensuring that aparks system is designed to handle mo-bile devices. The report notes that morethan 80% of connected devices are mo-bile devices, which feature weaker in-ternal antennas. Park owners need to install moreaccess points to ensure that they havefull coverage at their parks, Stumbergsaid. In 2019, 75% of properties surveyedindicated that they had full coverage,according to the report. Wi-Fi is also increasingly becomingimportantasabusinesstool,withATMs, laundry/dryer machines andeven cloud-based cameras now feed-ing off the Wi-Fi system. So, owners also have to be aware ofhow much Wi-Fi they are using to op-erate these other machines and if itmakes sense to install a dedicated Wi-Fi system for those areas, Stumbergexplained. To view more report details you cango to www.tengointernet.com/state-of-the-industry-2020. The site is set to golive sometime at the beginning of Jan-uary, according to Stumberg.WCM84 -January 2020Woodalls Campground Management'