b'EDITORS NOTES By Ben QuiggleCOVID Highlights Dependence on Digital ToolsDigital tools have permeated our lifestyle, no matter whether welike it or not.While the world has slowly adapted to more technology, the ongoing pandemic has prompted numerous changes for many ofus with more people working from home, attending Zoom meetingsand taking in webinars as business is conducted over a computer orphone versus face-to-face meetings.This is pretty evident as we all prepare for a different type of conference season in which the traditional in-person eventshave taken a back seat due to COVID. Instead, most conferencesand educational sessions, with all their one-on-one attendee interaction, are being hosted virtually in what is clearly a first forthe RV park and campground sectors.Never before have all the major business get-togethers, starting with The Glamping ShowUSA in mid-October, as well as Novembers National Association of RV Parks and Camp-grounds (ARVC) Outdoor Hospitality Conference and Expo (OHCE) and Kampgrounds ofAmerica Inc.s(KOA) International Conference transitioned into virtual events.And for organizers, attendees and vendors of those events, theres a sense of the unknownbecause no one really knows what to expect from these virtual sessions. In fact, many in thecampground sector are champing at the bit to interact with each otherto take in educationalsessions, peruse vendors and, most of all, take a breather from what has been a wild ride in 2020.Many of the event organizers with whom Woodalls Campground Management(WCM) hastouched bases recently are clearly disappointed that they cant host in-person events. Yet theyare also excited about the prospect of reaching more of the RV park and campground arenavirtually. Conference organizers are also finding unique ways to adapt traditional conferenceeventssuch as auctions and award ceremoniesto a virtual mode.But lets face it: park operators will undoubtedly retain some of the new ideas theyve culti-vated during these tumultuous times and the sky is the limit in terms of the technologicalchanges were all experiencing these days, especially on the educational front. Many camp-ground owners are used to attending a few conferences a year and taking in sessions on a widevariety of concepts and trends that impact their parks. But today, digital tools like Zoom, Skype,Facebook Liveand others are making it clear that learning about ways to keep your businessahead of the curve doesnt have to only take place a few times a year in an old-school way.At the end of the day, park operators are finding ways to connect with each other and to getthe information they need to make better decisions, whether through Facebook, webinars orsome other virtual tool. Expect to see more of that in the coming years as vendors, associationsand other organizations with a stake in the RV park and campground sectors find authenticallynew ways to reach owners and help them thrive. WCMwww.woodallscm.comNovember2020 Vol. 51No. 11G & M E D I A LLC Publisher: Sherman GoldenbergGROUP Editorial Director: Gary GerardContact Information: Editorial Rick Kessler, Managing EditorSherman Goldenberg, Publisher [email protected]
@g-gmediagroup.com (734) 777-6830Office: (574) 457-3370 Gary Gerard, Editorial DirectorMobile: (574) 457-6637 [email protected]
: (574) 457-8295 (574) 528-1275Ben Quiggle, [email protected]
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Campground Management is published monthly by G&G MediaGroup LLC at the above address.2 -November 2020Woodalls Campground Management'