b'INDUSTRY NEWSCampspot Softwares Text Messaging PCOA Hires Hagofsky as Exec AssistantTool Helps Owners CommunicateJV Executive Services (JVES), the management company for the Penn-CampspotSoftware,areservationand communication, research confirms that text sylvania Campground Owners Association (PCOA), has announced thatcampground management system provider, messaging open rates are as high as 98%, com- Jacob Hagofsky has joined its team as an executive assistant, according tohas added the ability to text message guests to pared to just a 20% average open rate among a press release.its suite of integrated features, according to all email communications, noted Campspot.He joins Jason Vaughan, PCOAs executive director and Office Managercompany officials. Common use cases for text messaging in- Debbie Smith.Were in the business of helping camp- cludeupdatingcampersaboutinclementground operators grow their own businesses weather, revising the hours of operation for a Hagofsky will work with the team in the day-to-day operations runningthrough the use of smart technology, said particular amenity, sharing an entry gate code PCOA. He has previously worked at Buttercup Campground, as well asCasey Cochran, director of business develop- and offering a discount for a stay extension. served on the PCOA board of directors until June of this year. Jacob holdsment at Campspot. By building text messag- Through Campspot, guests have the option toing functionality, were providing pure added opt-in or opt-out of receiving text message an associate degree in criminal justice and is a graduate of the Nationalvalue and a convenient way for operators to communications when they create an online School of RV Parks and Campground Management, earning one of the firstengage with their campers through one reser- reservation. executive designations from the school.vation management platform. To learn more about Campspots newThrough this service, operators can com- text messaging service and reservation Jacob is an experienced and self-motivated manager, bringing forth strongmunicate important information to various management solutions, contact its team team leadership, planning, organizational, customer service and valuable in-guests, such as those already in the park or at 616-226-5500, firstname.lastname@example.org or dustry experience to the position, the release states.those checking in within a certain date range. software.campspot.com/book-moreWhile email remains a popular form of WCM He can be reached at email@example.com or 610-767-5026.WCMMARKETPLACEWOODALLSCM.com September 2021 33'