Tent campers at two Kampgrounds of America Inc. (KOA) locations in the Northeast will now be able experience camping without investing in — or packing — any outdoor gear.
According to officials at KOA, the new program is called “Wicked Easy Camping” and is a partnership between two of the leading brands in camping and the outdoors — KOA and L.L.Bean.
Wicked Easy Camping allows tent campers to camp without the hassle of packing and unpacking camping gear. Campers who book these special sites will arrive to find their tent set up and their sleeping bags unrolled. Everything is prepared for them.
The Wicked Easy Camping sites include tents, sleeping bags, cooking gear, a hammock, propane, a screen tent, pillows, food cooler, campsite organizer, lanterns, camp chairs, a picnic table, fire pit and outdoor blanket. Campers will also receive a pre-arrival guidebook that will walk them through everything from what else to bring to how to operate any included camping equipment.
L.L.Bean started the Wicked Easy Camping program in 2018 in Freeport, Maine. The program proved to be very popular, and the company decided to expand to more locations and entered into the new partnership with KOA.
KOA will be testing the program this fall at two locations — the Boston/Cape Cod KOA Holiday in Middleborough, Mass., and the Mystic KOA Holiday in North Stonington, Conn. Each park will have two Wicked Easy Camping sites available for campers from now until the campgrounds close Nov. 15.
“Wicked Easy” campers who stay at the two parks will also have full access to all campground amenities and events, including swimming pools, mini golf, jumping pillows, outdoor cinemas and activities such as tie-dye t-shirts.
“The timing of this test is great, since it will be prime time for leaf peeping and other fall activities on the campgrounds,” said KOA Vice President of Marketing Whitney Scott. “If all goes well during our fall tests, we expect to roll out Wicked Easy Camping to more KOA locations next spring.”
To find out more about Wicked Easy Camping or to book a site, go to:
Mystic KOA Holiday – http://bit.ly/2NoOpL8
Boston/Cape Cod KOA Holiday – http://bit.ly/2ZbnZna