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Sergio Nikonorov

Pitchup.com, an outdoor accommodation booking website, has appointed Sergio Nikonorov as its new manager of sales in North America, according to company officials.

In this role, Nikonorov will build a team of U.S. and Canadian sales representatives to bring more campgrounds on board with Pitchup.com, strengthening the website’s presence in the region, according to company officials.

He will be based in Pitchup.com’s Montreal office.

Prior to joining Pitchup.com, Nikonorov worked as Action Media’s global director of sales and acquisition, where he led a team of sales managers and their teams. He holds a bachelor’s degree in business management from Concordia University.