Americans are more likely to choose thrill rides over nature hikes as earnings from theme parks grew 29% over last year, says Six Flags Entertainment Corp.
Seeking value for money, American travelers are buying more season passes, further boosting the park’s busiest summer tourism period, etravelblackboard.us reported.
For the three months ending in September, Six Flags Entertainment Corp. posted net earnings of $272 million. The company reported its 10th consecutive quarter of record financial performance.
Total attendance at the group’s 19 parks hit 11.5 million guests for growth of 3% year-over-year.
In addition to season pass sales, the company is hoping a host of new attractions will help it reach new profit goals in the coming years.
In a conference call to investors, chairman Jim Reid-Anderson said the last three years had shown that this business could generate high recurring revenues with significant and sustainable cash flow.
“I’m proud to say that our laser focus on becoming the best regional theme park operator in the world is literally paying dividends to shareholders,” Reid-Anderson stated.
2013 New Attractions Announced
The company recently announced its new attractions for the 2013 season, which include something new at every Six Flags park. Key highlights are:
- Full Throttle at Six Flags Magic Mountain — the world’s tallest and fastest looping coaster.
- Texas SkyScreamer at Six Flags Over Texas — the world’s tallest swing ride.
- Safari Off Road Adventure and Big Wave Racer at Six Flags Great Adventure — creating the world’s largest theme park, a unique off-road wild animal encounter, and a massive water slide complex.
- Cirque Dreams Splashtastic at Six Flags Discovery Kingdom — an aquatic adventure combining acrobats and music with the power and grace of bottlenose dolphins.
- Iron Rattler at Six Flags Fiesta Texas — one of only two hybrid coasters of its kind delivering four over-banked turns and a complete barrel-roll inversion.
- Bonzai Pipelines at Six Flags New England and Six Flags America — a revolutionary water attraction featuring six drop-hatch body slides.
- igNIGHT—Grand Finale at Six Flags Great America — a technologically advanced singing, dancing and pyrotechnics show with state-of-the-art lighting and sound.
- Aqua Twist at La Ronde — an interactive and entertaining ride featuring water battles.
- The Joker at Six Flags Mexico — a spinning coaster full of twists and turns.
- SkyScreamer at Six Flags Over Georgia — a 24-story swing ride.
- Typhoon Twister at Six Flags White Water — a giant, thrill slide with a 67-foot bowl.
- Boomerang at Six Flags St. Louis — an exciting coaster that sweeps guests through twists and turns twice — once forward and once backward.
Click here to watch a video about major Six Flags developments.
Six Flags Entertainment Corp. owns and operates regional theme parks and water parks, and is the largest regional theme park operator in the world. The company owns and operates 19 parks, of which 17 are located in the United States, one in Mexico City, Mexico, and one in Montreal, Canada.