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Home Industry News

KOA Launches New ‘Greater Outdoors” Blog

Rick Kessler by Rick Kessler
August 23, 2013
in Industry News
0
An example of KOA’s new blog.

Campers now have a new online “home base” for everything they need to know to enhance their outdoor lifestyle.

Kampgrounds of America’s new blog, “The Greater Outdoors,” brings together multiple tools, the very latest information on everything happening outdoors, easy-to-prepare recipes, new product reviews and news of the latest additions to the KOA family of campgrounds.

“We’ve always tried to provide our campers with the best camping information possible via our KOA Kompass website and monthly email newsletters, but we feel The Greater Outdoors blog takes things to a different level,” said Toby Hedges, KOA’s Vice President of Marketing.

“The new blog will be much more dynamic, with fresh content pouring in continuously, instead of just once a month,” Hedges said. “We think campers will want to check back often to keep up with the latest in RV tips and tricks from our experts, fun and easy camping recipes and also interact with us and each other.”

The Greater Outdoors blog is designed to serve as an “online community” for campers to comment on articles and share their own ideas with other campers.

There will also be multiple entertaining contests and giveaways to enhance campers’ experience on the blog.

Instagram

Another exciting new feature on KOA’s The Greater Outdoors blog is “Campstagram,” a photo sharing feature linked to the popular online application Instagram. Campers simply “hashtag” their KOA camping photos with #koa or #kamping and the photos will automatically be fed to a rolling display on The Greater Outdoors blog.

“It’s another fun way for KOA to interact with campers, and for campers to share the fun with each other,” Hedges said.

To access KOA’s The Greater Outdoors blog, simply go to koa.blog.com.

 

Tags: Kampgrounds of America Inc.KOAoutdoor blogging
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