National Go RVing Day, set for June 13, is fast approaching, and this year presents a major opportunity for the RV and camping industry to come together and build meaningful consumer excitement around RV travel, according to a News & Insights report by the RV Industry Association (RVIA).
With the added momentum of RV-2-50, the industry’s initiative celebrating America’s 250th birthday through RV travel, National Go RVing Day is more than a single moment — it’s a coordinated effort to inspire travel, drive awareness, and invite more people into the RV lifestyle.
To help RV industry brands take advantage of this opportunity, Go RVing and the RVIA are hosting a free, 30-minute workshop designed to make earned media approachable and actionable. The webinar is scheduled for 2:30 p.m., Thursday, April 16.
Click here to register for this webinar.
During this session, participants will learn:
- How to pitch local media with a strong summer travel angle
- What makes a segment or story stand out
- How to tie your brand into National Go RVing Day and RV-2-50
- Ways to amplify your social and email efforts with earned media
Whether you’re new to media outreach or looking to refine your approach, this workshop will provide practical strategies you can put into action immediately.
Tools to Get Started
To support industry participation, Go RVing has also developed a turnkey National Go RVing Day Toolkit. The toolkit includes ready-to-use social media content, email and blog copy, media pitch templates, and a new two-month content calendar to help brands easily integrate messaging into their marketing plans.
These resources are designed to make it simple for companies of all sizes to participate — whether by using content as-is or customizing it for their audiences.
